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Gore Vidal

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In a nation that has developed to a high art advertising, the creator who refuses to advertise himself is immediately suspected of having no product worth selling.
--
"William Dean Howells" (1983)

 
Gore Vidal

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The Democrats are very bad at selling their own product. The Republicans are geniuses at it. And I've said it before, a bad product well apologized for is superior in this country to a good product.
The Democrats do have a better product, as bad as they are. Now it's unfortunate that they couldn't have sold what they're selling better and have better policies.

 
Bill Maher
 

The hired journalist, I thought, ought to realize that he is partly in the entertainment business and partly in the advertising business – advertising either goods, or a cause, or a government. He just has to make up his mind whom he wants to entertain, and what he wants to advertise.

 
Claud Cockburn
 

Advertising and promotion alone will not sustain a bad product or a product that is not right for the times.

 
Akio Morita
 

I believe it is pretty well established now that neither the intuition of the sales manager nor even the first reaction of the public is a reliable measure of the value of a product to the consumer. Very often the best way to find out whether something is worth making is to make it, distribute it, and then to see, after the product has been around a few years, whether it was worth the trouble.

 
Edwin H. Land
 

It pays to advertise! - her best-known slogan for S. H. Benson's, then one of Britain's most prominent advertising firms (Mitzi Brunsdale, Dorothy L. Sayers. New York: Berg, 1990, p. 194)

 
Dorothy L. Sayers
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