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Bono

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So now — cut to 1980. Irish rock group, who've been through the fire of a certain kind of revival, a Christian-type revival, go to America. Turn on the TV the night you arrive, and there's all these people talking from the Scriptures. But they're quite obviously raving lunatics.
Suddenly you go, what's this? And you change the channel. There's another one. You change the channel, and there's another secondhand-car salesman. You think, oh, my God. But their words sound so similar . . . to the words out of our mouths.
So what happens? You learn to shut up. You say, whoa, what's this going on? You go oddly still and quiet. If you talk like this around here, people will think you're one of those. And you realize that these are the traders — as in t-r-a-d-e-r-s — in the temple.

 
Bono

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It [The Weather Channel] is the most watched cable channel in America. I'll repeat that. It is the most watched cable channel in America. They were worried about the terrorists immobilizing us, and a portion of our countrymen watch weather. 'Kay, you don't get any more immobile than that... unless you're in a goddamn coma. That means you're saying, "I'd go to the window, but it's too far." If you want to know what the weather is you go to a window and stick your hand out and if you want to know what the temperature is you drive by a bank.

 
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And now we get down to two magic words that tell us how to accomplish just about anything we want to accomplish, two powerful words that can change any situation, two dynamic words that all too few people use. And what are these two amazing words? Do it!

 
Norman Vincent Peale
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