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George E. P. Box

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Essentially, all models are wrong, but some are useful.
--
p. 424,

 
George E. P. Box

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The problem is not the math itself, but the blind acceptance and even idolatry we have applied to the quantitative models. These predictive models leave citizens befuddled and unable to defend or criticize model-based decisions. We argue that we should accept the fact that we live in a qualitative world when it comes to natural processes. We must rely on qualitative models that predict only direction, trends, or magnitudes of natural phenomena, and accept the possibility of being imprecise or wrong to some degree. We should demand that when models are used, the assumptions and model simplifications are clearly stated. A better method in many cases will be adaptive management, where a flexible approach is used, where we admit there are uncertainties down the road and we watch and adapt as nature rolls on.

 
Orrin H. Pilkey
 

Remember that all models are wrong; the practical question is how wrong do they have to be to not be useful.

 
George E. P. Box
 

Since all models are wrong the scientist cannot obtain a "correct" one by excessive elaboration. On the contrary following William of Occam he should seek an economical description of natural phenomena. Just as the ability to devise simple but evocative models is the signature of the great scientist so overelaboration and overparameterization is often the mark of mediocrity.

 
George E. P. Box
 

For more than twenty-five years we have monitored beach nourishment projects around the United States. In order to secure federal funding and justify the enormous costs of these projects, anyone undertaking one must make a prediction of how long the sand will last on the replenished beach. The predictions are based on mathematical models that are said to be sophisticated and state of the art, and yet are consistently, dramatically wrong—always in an optimistic direction. In the rare instances when communities questioned the models after the predictions of a long healthy replenished beach clearly failed, the answer typically was that an unusual and unexpected storm caused the error. Well, the occurrence of storms at any beach is neither unusual nor unexpected. Eventually we became interested in how models were used in other fields. When you start looking into it, you find that a lot of global and local decisions are made based on modeling the environment. There are some fascinating (and discouraging) stories of model misuse and misplaced trust in models in the book.

 
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Models, even male models — how small they've gotten! It looks great for the clothes, but it's not what you want in real life. Why do we have to keep looking at ourselves and measuring?

 
Demi Moore
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