The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.
--
Originally from Stuart ChaseBill Cosby
We speak of concrete and not abstract painting because nothing is more concrete, more real then a line, a colour, a surface. A woman, a tree, a cow; are these concrete elements in a painting? No. A woman, a tree and a cow are concrete only in nature; in painting they are abstract, illusionistic, vague and speculative. However, a plane is a plane, a line is a line and no more or no less than that. "Concrete painting". Spirit has arrived at the age of maturity…
Theo van Doesburg
I just spoke to him after his speech … and told him he has a responsibility to give meaning to those words, to take concrete steps and actions that deliver on that promise. Violence will not address the grievances of the Egyptian people. Suppressing ideas never succeeds in making them go away. … This moment of volatility has to be turned into a moment of promise.
Hosni Mubarak
When it comes to bullshit, they [advertising agencies] have forgotten what you haven't already learnt about all this crap! (To Rachel - shortly before her firing, when her supposed expertise in advertising results in the failure of the advertising task)
Alan Sugar
It may be true that one can reach more microcomputer users with advertising. If this is really so, a business which advertises the service of copying and mailing GNU for a fee ought to be successful enough to pay for its advertising and more. This way, only the users who benefit from the advertising pay for it.
On the other hand, if many people get GNU from their friends, and such companies don't succeed, this will show that advertising was not really necessary to spread GNU. Why is it that free market advocates don't want to let the free market decide this?Richard M. Stallman
The primary distinction of the artist is that he must actively cultivate that state which most men, necessarily, must avoid: the state of being alone.
James Baldwin
Cosby, Bill
Cosell, Howard
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