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Marshall McLuhan

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The mother tongue is propaganda.
--
The University of Windsor review, Volumes 1-2, 1965, p. 10

 
Marshall McLuhan

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The greatest propaganda in the world is our mother tongue, that is what we learn as children, and which we learn unconsciously. That shapes our perceptions for life. That is propaganda at its most extreme form.

 
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Jacques Ellul observes in Propaganda: When dialogue begins, propaganda ends. His theme, that propaganda is not this or that ideology but rather the action and coexistence of all media at once, explains why propaganda is environmental and invisible. The total life of any culture tends to be "propaganda", for this reason. It blankets perception and supresses awareness, making the counter environments created by the artist indispensable to survival and freedom.

 
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With a tongue like a razor he will kiss
the mother, the child,
and we three will color the stars black
in memory of his mother
who kept him chained to the food tree
or turned him on and off like a water faucet
and made women through all these hazy years
the enemy with a heart of lies.

 
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What I would like to emanate from the darkness of this tragedy is one spark of life. I mean, the realization that crime does not begin when you murder people. Crime begins with propaganda, even if such propaganda is for a good cause. The moment propaganda turns against another nation or against any human being, evil starts. Whereas the Germans started propaganda toward the end of this tragedy, you Allies stand at the beginning of the tragedy.

 
Hans Fritzsche
 

All art is propaganda. It is universally and inescapably propaganda; sometimes unconsciously, but often deliberately, propaganda.

 
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