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Walter Russell

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The future of great business lies in man’s comprehension of the principle of Balance in Natural Law and his determination to work WITH it instead of against it.

 
Walter Russell

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Foremost is the principle that the purpose of consumer research is to understand the customer's needs and wishes, and thus design product and service that will provide better living for him in the future. A second principle is that no one can guess the future loss of business from a dissatisfied customer...

 
W. Edwards Deming
 

"The underlying principle of Balance in Nature’s One Law is equality of interchange between the pairs of opposites in any transaction in Nature. That principle must eventually be observed by big business, and the go-getter salesman who selfishly thinks that the sale he makes is the only thing that counts is not giving equally for what he takes.

 
Walter Russell
 

That is the delicate balance the Secretary of the Interior must have: to be steward for the natural resources for this generation as well as future generations. I do not know how many future generations we can count on before the Lord returns; whatever it is we have to manage with a skill to leave the resources needed for future generations.

 
James G. Watt
 

"I cannot explain. There are things that I can't make clear, because you are wilfully blind to all that I believe in. For what do you imagine we are fighting this great war, if it is not to reestablish the belief in love as the guiding principle of life?"
Laird shook his head. "We are fighting to redress a balance, which was in danger of being lost."
"The balance of power?"
"Heavens! — no! The balance of philosophy."
Pierson smiled. "That sounds very clever, George; but again, I don't follow you."
"The balance between the sayings: 'Might is Right,' and 'Right is Might.' They're both half-truth, but the first was beating the other out of the field. All the rest of it is cant, you know. And by the way, sir, your Church is solid for punishment of the evildoer. Where's mercy there? Either its God is not merciful, or else it doesn't believe in its God.

 
John Galsworthy
 

I have one underlying principle in mind: the principle of Muslim democracy. It is my belief that our salvation lies in following the golden rules of conduct set for us by our great lawgiver, the Prophet of Islam.

 
Muhammad Ali Jinnah
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