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Marshall McLuhan

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People don't actually read newspapers. They step into them every morning like a hot bath.

 
Marshall McLuhan

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A conventional good read is usually a bad read, a relaxing bath in what we know already. A true good read is surely an act of innovative creation in which we, the readers, become conspirators.

 
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People everywhere confuse what they read in newspapers with news.

 
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I made, for a London television company a programme called 26 Bathrooms ... which was about the ways in which people behaved in their bathrooms. It was about where people put the soap on one level, or the colour of the bathroom curtains, the acoustics, about whether you sang in the bath, and it was structured very simply on the alphabet. We had a man and a woman who arrived one by bus, one by bike, to come and demonstrate for me, in front of the camera, how a jacuzzi operated. I asked both of them to take their clothes off because obviously you don't get into a bath with your clothes on. They hesitate, but eventually their dressing gowns came off and they got into the bath. They had never met one another before. Six weeks later I got an invitation from these people that I had brought together so peculiarly in this jacuzzi -- they were planning to get married! I understand that now they have three children.

 
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My working hours are not that conventional. I often get up about two in the morning and do a painting, and then I'll have a bath, and then I often feel very hungry around 4am, so I'll go into Soho and have a meal somewhere like Balans. That's what I love about living here - there's always life around me.

 
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