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Marshall McLuhan

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Societies have always been shaped more by the nature of the media by which humans communicate than by the content of the communication.

 
Marshall McLuhan

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The theory of communication is partly concerned with the measurement of information content of signals, as their essential property in the establishment of communication links. But the information content of signals is not to be regarded as a commodity; it is more a property or potential of the signals, and as a concept it is closely related to the idea of selection, or discrimination. This mathematical theory first arose in telegraphy and telephony, being developed for the purpose of measuring the information content of telecommunication signals. It concerned only the signals themselves as transmitted along wires, or broadcast through the aether, and is quite abstracted from all questions of "meaning." Nor does it concern the importance, the value, or truth to any particular person. As a theory, it lies at the syntactic level of sign theory and is abstracted from the semantic and pragmatic levels. We shall argue ... that, though the theory does not directly involve biological elements, it is nevertheless quite basic to the study of human communication -- basic but insufficient.

 
Colin Cherry
 

In an age when other fantastically speedy, widespread media are triumphing and running the risk of flattening all communication onto a single, homogeneous surface, the function of literature is communication between things that are different simply because they are different, not blunting but even sharpening the differences between them, following the true bent of the written language.

 
Italo Calvino
 

You know, in the case of most of us, the mind is noisy, everlastingly chattering to itself , soliloquizing or chattering about something, or trying to talk to itself, to convince itself of something; it is always moving, noisy. And from that noise, we act. Any action born of noise produces more noise, more confusion. But if you have observed and learnt what it means to communicate, the difficulty of communication, the non-verbalization of the mind — that is, that communicates and receives communication— , then, as life is a movement, you will, in your action, move on naturally, freely, easily, without any effort, to that state of communion. And in that state of communion, if you enquire more deeply, you will find that you are not only in communion with nature, with the world, with everything about you, but also in communion with yourself.

 
Jiddu Krishnamurti
 

We have heard many times that tired, grimy phrase: 'Failure of communication...' and this phrase has been fixed to my work quite consistently. I believe the contrary. I think that we communicate only too well, in our silence, in what is unsaid, and that what takes place is a continual evasion, desperate rear-guard attempts to keep ourselves to ourselves. Communication is too alarming. To enter into someone else's life is too frightening. To disclose the poverty within us is too fearsome a possibility. (15)

 
Harold Pinter
 

In this book I am concerned with certain kinds of communication: communication between parents and children, between associates of the same status, between members of different societies and, through the mediation of various kinds of coding—tools, art, script, formulas, film—between cultures distant from each other in time and place. I shall be concerned to show that we must deal not only with evolutionary sequences, in which our ability to articulate and codify parts of the culture enormously increases our ability to intervene in the cultural process, but also with the coexistence at any period of history of earlier forms of communication side by side with later ones.

 
Margaret Mead
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