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Marshall McLuhan

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Every process pushed far enough tends to reverse or flip suddenly. Chiasmus – the reversal to process caused by increasing its speed, scope or size.

 
Marshall McLuhan

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Three and a half million years separate the individual who left these footprints in the sands of Africa from the one who left them on the moon. A mere blink in the eye of evolution. Using his burgeoning intelligence, this most successful of all mammals has exploited the environment to produce food for an ever-increasing population. In spite of disasters when civilisations have over-reached themselves, that process has continued, indeed accelerated, even today. Now mankind is looking for food, not just on this planet but on others. Perhaps the time has now come to put that process into reverse. Instead of controlling the environment for the benefit of the population, perhaps it's time we control the population to allow the survival of the environment.

 
David Attenborough
 

They, economics and evolution, are both examples of a larger process, which has been at work in this part of the universe for a very long time. This is the process of the development of structures of increasing complexity and improbability. The evolutionary process always operates through mutation and selection and has involved some distinction between the genotype which mutates and the phenotype which is selected. The process by which the genotype constructs the phenotype may be described as "organization". Economic development manifesto itself largely in the production of commodities, that is, goods and services. It originates, however, in ideas, plans, and attitudes in the human mind. These are the genotypes in economic development. This whole process indeed can be described as a process in the growth of knowledge. What the economist calls "capital" is nothing more than human knowledge imposed on the material world. Knowledge and the growth of knowledge, therefore, is the essential key to economic development. Investment, financial systems and economic organizations and institutions are in a sense only the machinery by which a knowledge process is created and expressed.

 
Kenneth Boulding
 

The reverse process is extremely important to me — that artistic images can inspire to words and different myths, and that in certain cultures this process has been the normal relation between images and words. It is known as a rule in the so-called Germanic art, and through the middle ages heaps of such stories are directly inspired by fantastic images.

 
Asger Jorn
 

An original is a creation motivated by desire.
Any reproduction of an original is motivated by necessity.
The original is the result of an automatic process, the reproduction, of a mechanical process. In other words: Inspiration then information; each validates the other.
All other considerations are beyond the scope of these statements.
It is marvelous that we are the only species that creates gratuitous forms. To create is divine, to reproduce is human.

 
Man Ray
 

Dialogue is really aimed at going into the whole thought process and changing the way the thought process occurs collectively. We haven't really paid much attention to thought as a process. we have engaged in thoughts, but we have only paid attention to the content, not to the process. Why does thought require attention? Every thinking requires attention, really. If we ran machines withinout paying attention to them, they would break down. Our thought, too, is a process, and it requires attention, otherwise its going to go wrong.

 
David Bohm
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