Every technology contrived and “outered” by man has the power to numb human awareness during the period of its first interiorization.
Marshall McLuhan
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The world of the Greeks illustrates why visual appearances cannot interest people before the interiorization of alphabetic technology.
Marshall McLuhan
The interiorization of the technology of the phonetic alphabet translates man from the magical world of the ear to the neutral visual world.
Marshall McLuhan
At no period of human culture have men understood the psychic mechanism involved in invention and technology.
Marshall McLuhan
We now live in a technologically prepared environment that blankets the earth itself. The humanly contrived environment of electric information and power has begun to take precedence over the old environment of "nature." Nature, as it were, begins to be the content of our technology
Marshall McLuhan
A human action becomes genuinely important when it springs from the soil of a clearsighted awareness of the temporality and the ephemorality of everything human. It is only this awareness that can breathe any greatness into an action.
Vaclav Havel
McLuhan, Marshall
McManners, Joseph
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