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Marshall McLuhan

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Manuscript culture is conversational if only because the writer and his audience are physically related by the form of publication as performance.

 
Marshall McLuhan

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The writer must define his audience by its abilities, by its perfections, so far as he is gifted to conceive them. He does well, if he cannot see his right audience within immediate reach of his voice, to direct his words to his spiritual ancestors, or to posterity, or even, if need be, to a coterie. The writer serves his daemon and his subject. And the democracy that does not know that the daemon and the subject must be served is not, in any ideal sense of the word, a democracy at all.

 
Lionel Trilling
 

The essence of good House of Commons speaking is the conversational style, the facility for quick, informal interruptions and interchanges. Harangues from a rostrum would be a bad substitute for the conversational style in which so much of our business is done. But the conversational style requires a fairly small space, and there should be on great occasions a sense of crowd and urgency. There should be a sense of the importance of much that is said and a sense that great matters are being decided, there and then, by the House. ... It has a collective personality which enjoys the regard of the public, and which imposes itself upon the conduct not only of individual Members but of parties.

 
Winston Churchill
 

I dreamed of becoming a writer. And . . . this dream is about to become a reality with the publication of my first, and hopefully not my last, children's book . . .

 
Gloria Estefan
 

The celebrated earthy tactility of Rabelais is a massive backwash of receding manuscript culture.

 
Marshall McLuhan
 

Don't be frightened, Mr.Gould is here. (audience laughter) He will appear in a moment. I am not — as you know — in the habit of speaking on any concert except the Thursday night previews, but a curious situation has arisen, which merits, I think, a word or two. You are about to hear a rather, shall we say, unorthodox performance of the Brahms D Minor Concerto, a performance distinctly different from any I've ever heard, or even dreamt of for that matter, in its remarkably broad tempi and its frequent departures from Brahms' dynamic indications. I cannot say I am in total agreement with Mr. Gould's conception. And this raises the interesting question: "What am I doing conducting it?" (mild laughter from the audience) I'm conducting it because Mr. Gould is so valid and serious an artist, that I must take seriously anything he conceives in good faith, and his conception is interesting enough so that I feel you should hear it, too. But the age-old question still remains: "In a concerto, who is the boss (audience laughter) — the soloist or the conductor?" (Audience laughter grows louder) The answer is, of course, sometimes one and sometimes the other depending on the people involved. But almost always, the two manage to get together, by persuasion or charm or even threats (audience laughs) to achieve a unified performance. I have only once before in my life had to submit to a soloist's wholly new and incompatible concept, and that was the last time I accompanied Mr. Gould. (audience laughs loudly) But this time, the discrepancies between our views are so great that I feel I must make this small disclaimer. Then why, to repeat the question, am I conducting it? Why do I not make a minor scandal — get a substitute soloist, or let an assistant conduct? Because I am fascinated, glad to have the chance for a new look at this much-played work; because, what's more, there are moments in Mr. Gould's performance that emerge with astonishing freshness and conviction. Thirdly, because we can all learn something from this extraordinary artist who is a thinking performer; and finally because there is in music what Dimitri Mitropoulos used to call "the sportive element" (mild audience laughter) — that factor of curiousity, adventure, experiment, and I can assure you that it has been an adventure this week (audience laughter) collaborating with Mr. Gould on this Brahms concerto; and it's in this spirit of adventure that we now present it to you.

 
Glenn Gould
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