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Marshall McLuhan

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Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization and created the individual.

 
Marshall McLuhan

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I think visual literacy and media literacy is not without value, but I think plain old-fashioned text literacy and mathematical literacy are much more powerful and flexible ways to organize your mind.

 
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Literacy, in translating man out of the closed world of tribal depth and resonance, gave man an eye for an ear and ushered him into a visual open world of specialized and divided consciousness.

 
Marshall McLuhan
 

We are no more prepared to encounter radio and TV in our literate milieu than the native of Ghana is able to cope with the literacy that takes him out of his collective tribal world and beaches him in individual isolation. (xx)

 
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We are in an age that assumes the narrowing trends of specialization to be logical, natural, and desirable. Consequently, society expects all earnestly responsible communication to be crisply brief. . . . In the meantime, humanity has been deprived of comprehensive understanding. Specialization has bred feelings of isolation, futility, and confusion in individuals. It has also resulted in the individual's leaving responsibility for thinking and social action to others. Specialization breeds biases that ultimately aggregate as international and ideological discord, which, in turn, leads to war.

 
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Fantasy allows you to shine a different kind of light on human beings. I believe the only valid use of fantasy is to illustrate important human themes. Magic in my novels is used in three ways: the simplest is as a metaphor for technology. A good example is a magic carpet. There's no magic carpet in my novels, but if someone needs to travel a great distance, they could use a magic carpet, while in a contemporary novel they'd use a car. The second way, and I think the most important, is as a metaphor for individuality and individual ability. The mediocre world doesn't want individuals to rise above what everyone else is doing. The third way I use magic is as a metaphor for coming out of an age of mysticism into a Renaissance. So, in a way it's the struggle between the Dark Ages and the Renaissance. ... I never allow my characters to use magic to solve their problems. Some of their peripheral problems are solved through their magical abilities, but it's couched in terms of overcoming those problems in a thinking way. The major conflicts in the books are always solved through human intellect, through thinking out the problem and coming up with a solution. It's never "I'll just wave my magic wand over the bad guys and have them all fall down dead!"

 
Terry Goodkind
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