Good design is also an act of communication between the designer and the user, except that all the communication has to come about by the appearance of the device itself. The device must explain itself.
--
Introduction to the 2002 Edition, p. xiDonald Norman
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In their work, designers often become expert with the device they are designing. Users are often expert at the task they are trying to perform with the device. [...] Professional designers are usually aware of the pitfalls. But most design is not done by professional designers, it is done by engineers, programmers, and managers.
Donald Norman
When scientists need to explain difficult points of theory, illustration by hypothetical example - rather than by total abstraction - works well (perhaps indispensably) as a rhetorical device. Such cases do not function as speculations in the pejorative sense - as silly stories that provide insight into complex mechanisms - but rather as idealized illustrations to exemplify a difficult point of theory. (Other fields, like philosophy and the law, use such conjectural cases as a standard device.)
Stephen Jay Gould
They don't make poles long enough for me want to touch Microsoft products, and I don't want any mass-marketed game-playing device or Windows appliance near my desk or on my network. This is my workbench, dammit, it's not a pretty box to impress people with graphics and sounds. When I work at this system up to 12 hours a day, I'm profoundly uninterested in what user interface a novice user would prefer.
Erik Naggum
Personally, I'm not interested in making device drivers look like user-level. They aren't, they shouldn't be, and microkernels are just stupid.
Linus Torvalds
Evil communication corrupts good manners. I hope to live to hear that good communication corrects bad manners.
Benjamin Banneker
Norman, Donald
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